Using this method, you can run Facebook ads that are targeted to your Eagle contacts. So you can advertise listings to your buyers and appraisals and other content to your prospects.
Lets go through an example of how you would add a buyer in Eagle to a new Facebook audience called "Eagle - buyers"
There are three steps:
a. Create your Custom Audience in Facebook
Here is the link to do that. Click the Create a Custom Audience button. Create a custom audience called "Eagle - buyers"
b. Setup an Eagle Automation to send the contact to Zapier
In Eagle, Go to CRM > Tools > Automation
For the trigger, select A contact is added to a group. Select the buyer group
For the action, select Trigger a Zap. It will ask you to paste a webhook url which you will get in step 'c' below
Once you've done that, turn the automation on
c. Setup a Zap that sends the contact to your Facebook audience
If you don't already have one, first you need a Zapier account. Follow the instructions in this link to setup a Zapier account and link it to Eagle.
Once you've logged in it's time to make a Zap
For the trigger, choose Webhook and for Choose Trigger Event select Catch Hook and select Continue
You'll then be provided with the Custom Webhook URL to be used in step 'b' above, then select Continue
You will need to add a contact to the buyer to trigger a test to Zapier
Once the test contact data has come through from the triggered Automation in Eagle Software you will see We found a request! and will be able to select Continue
The next option is to select your Do this...
Select the Facebook Custom Audiences app and for Choose Action Event select Add Email to Custom Audience
Follow the prompts to link Zapier to your Facebook ads account and create the zap
In the Zap template, select the "Eagle - buyers" custom audience you created in step 'a' above
Turn the zap on and you're all done!
For any further assistance with this please contact our Eagle Support Team;
P: (03) 9016 0444 E: [email protected]